The Chinese smartphone brand’s share in the Indian market declined to 72 percent in the April-June quarter from 81 percent in the previous quarter. The main reason for this is the increasing anti-China sentiment in the country. According to a report by research company Counterpoint Research, the smartphone market in the country is dominated by Chinese brands like Oppo, Vivo and Realme, but their market share has declined in the April-June quarter. Smartphone sales were down 51 per cent year-on-year to just a little over 18 million units. Despite all this, Xiaomi’s dominance continues. Its share in the second quarter stood at 29 percent, followed by Samsung with 26 percent stake in India, second only to Xiaomi.
The major reason for this was the lockdown in the country due to Corona Virus in April and May. Shilpi Jain, research analyst at Counterpoint Research, said the share of Chinese smartphone brands declined to 72 percent in April-June 2020 from 81 percent in January-March 2020.
She said, “The reason for this is to affect the supply of major Chinese smartphone brands like Oppo, Vivo and Realme.” At the same time, the effect of strengthening of anti-China perception in the country has also had an impact. The government has also taken tough measures against China, including banning more than 59 Chinese apps and more checks on the extent of other import from China.